Meet The Team
Founder & Director
John Newman
Long before founding ZenLabs in Colorado in 2015, John was deeply immersed in the study and practice of natural medicine and entheogenic healing. His lifelong curiosity about the sacred intelligence of plants gradually unfolded into a profound spiritual calling—one that continues to shape his journey today.
With a background in the oil and gas industry, John developed an expertise in extraction technologies. This knowledge provided a bridge into the world of hemp and plant-based wellness, eventually leading to the creation of ZenLabsUSA.com, a company recognized for its commitment to purity and high-quality CBD formulations.
Now, as a founding steward of Sacred Key Fellowship, a 501(c)(3) nonprofit spiritual organization, John dedicates himself to supporting others on their path of healing, awakening, and inner transformation.
Co-Director
Brad Canova
Brad has been a longtime collaborator and trusted associate of Sacred Key’s founder, contributing his diverse experience across construction, real estate, and the cannabis industries. Over the past four years, his focus has deepened within the industrial hemp space, where he has worked as a cultivator, developer, and consultant—bringing both building materials and premium CBD products to market.
A passionate advocate for the mindful use of entheogens, Brad is especially enthusiastic about the transformational potential of microdosing. His dedication to this path is matched by his strength in building meaningful connections and supporting outreach. At Sacred Key Fellowship, Brad offers not only his practical wisdom but also a heart-centered commitment to spreading awareness and accessibility for those seeking spiritual healing and growth.