
Our Team Members

Behind Sacred Key is a team of dedicated professionals united by a common purpose: helping others heal, grow, and thrive. Together, we provide guidance, support, and inspiration to help you discover your true potential and create lasting transformation.


John Newman
Founder & Director
of SacredKey & Zenlabs
Long before founding ZenLabs in Colorado in 2015, John was deeply immersed in the study and practice of natural medicine and entheogenic healing. His lifelong curiosity about the sacred intelligence of plants gradually unfolded into a profound spiritual calling, one that continues to shape his journey today.
With a background in the oil and gas industry, John developed an expertise in extraction technologies. This knowledge provided a bridge into the world of hemp and plant-based wellness, eventually leading to the creation of ZenLabsUSA.com, a company recognized for its commitment to purity and high-quality CBD formulations.
Now, as a founding steward of Sacred Key Fellowship, a 501(c)(3) nonprofit spiritual organization, John dedicates himself to supporting others on their path of healing, awakening, and inner transformation.

Cindy Graf
Co-Founder & Director of Zenlabs & SacredKey
Cindy is an Integrative Neuro-Epigenetic Healer, Transformational Alchemist, and holistic wellness educator with more than 30 years of experience in natural healing, herbology, and naturopathy. Throughout her career, she has developed and blended natural formulas designed to support the harmony of mind, body, and spirit while empowering individuals to reconnect with their innate capacity for healing and transformation.
Passionate about personal growth and expanded awareness, Cindy leads retreats, workshops, and transformative experiences that inspire deeper self-discovery, conscious living, and a greater understanding of human potential. Her work bridges ancient wisdom with modern holistic approaches, helping individuals explore the powerful connection between thoughts, emotions, biology, and spiritual well-being.
Through her compassionate guidance and intuitive insight, Cindy creates supportive spaces where people can awaken to new possibilities, cultivate resilience, and embrace meaningful transformation.
Her mission is to help others discover the extraordinary potential that exists within them and live with greater balance, purpose, and authenticity.

Brad Canova
Co-Director
Brad has been a longtime collaborator and trusted associate of Sacred Key’s founder, contributing his diverse experience across construction, real estate, and the cannabis industries. Over the past four years, his focus has deepened within the industrial hemp space, where he has worked as a cultivator, developer, and consultant, bringing both building materials and premium CBD products to market.
A passionate advocate for the mindful use of entheogens, Brad is especially enthusiastic about the transformational potential of microdosing. His dedication to this path is matched by his strength in building meaningful connections and supporting outreach. At Sacred Key Fellowship, Brad offers not only his practical wisdom but also a heart-centered commitment to spreading awareness and accessibility for those seeking spiritual healing and growth.

Ashley Brannan
Marketing & Media Manager
With a background in natural health, nutrition, and marketing, Ashley is passionate about helping others discover opportunities for growth, wellness, and connection. She believes the power of education, community, and authentic experiences inspires meaningful life changes.
As Sacred Key’s Marketing & Media Manager, Ashley helps share the organization’s mission, educational resources, events, and community experiences with those seeking personal growth and exploration for a happier life.
She believes that when people feel empowered, they are better able to step into their full potential and create positive change in their lives.